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SHARE YOUR VOICE

The 2025 Setup Marketing Relationship Survey

Contribute your insights to shape the future of brand–agency collaboration—take the 5-minute survey and get exclusive access to 2025 trends!

 


At Setup, Our Mission

At Setup, our mission is to unlock the power of human connections so that marketers can truly thrive. Every year, we survey 400+ brand and agency professionals to uncover pressing challenges, identify emerging trends, and connect marketers with the right resources for success.

 
Why We Conduct the Survey

We believe that deepening the brand–agency relationship is essential for impactful marketing outcomes. By collecting real-world insights from both sides, we can pinpoint the gaps that hinder collaboration and help you stay ahead in a rapidly evolving industry.

 
What We Cover in the Survey
  • Top Marketing Trends & Their Impact
  • Why Clients End Agency Relationships
  • How Clients Feel About Their Agency Partners
  • What Clients Want from an Agency Partnership
  • Types of Agencies Clients Need for Marketing Success
  • Biggest Challenges Facing Marketing Agencies This Year
  • How Marketers Are Using AI

 

Help shape next year’s brand–agency strategies by sharing your real-life challenges and successes.
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Contributing Brands + Agencies

“I’m a big fan of Agencies, but how I use them has evolved over the years.” — Trish Nettleship | CMO | NCR Voyix